Mobsuccess
Mobsuccess is an agency specialising in generating traffic at the point of sale (Drive to Store) and on mobile.
Their team of retail and mobile marketing experts use MobSuccess' proprietary technology suite (DSP, DMP, GEO-marketing) to manage their campaigns.
Brief
MobSuccess asked Blacksmith to redesign their branding as well as their existing showcase site, proposing a completely new graphic identity and highlighting their many services.
This involved redesigning their logo and signatures, as well as creating pictograms specific to the MobSuccess team and using animations, in particular to easily illustrate the process of creating advertising campaigns.
Results
Satisfied with the rebranding and redesign of their website, MobSuccess asked Blacksmith to provide more extensive support in the creation of interstitials (advertising within mobile applications), videos, newsletters, etc.
We have supported MobSuccess and its key account clients in the design and development of thousands of animated advertisements (GIFI, Tati, H&M, Intersport, etc.) over several years.
BONUS :
As well as developing adverts, we have created a dynamic online catalogue, enabling clients like GIFI to create catalogues by adding items on the fly.
Finally, we have also developed an interstitial simulator that allows you to:
- Play' default adverts (by being able to change variables such as the town of the shop concerned, the Call-To-Action text, etc.)
- Choose the phone/tablet format on which to play the advert
- Enter a personalised URL to test an interstitial under development